CERT X491 - Business Intelligence Reporting
Description
Translate analytical questions into clear, accurate visualizations and interactive reports, using Power BI to support business operations.Outline
The Business Intelligence Reporting course provides a foundational exploration into the principles and practices of effective business intelligence reporting and dashboard design to optimize business operations. Learners will develop the critical skills needed to interpret business needs and translate complex analytical questions into clear, accurate and impactful visual representations. By emphasizing the importance of data structure, audience consideration and analytical intent, the curriculum teaches learners how to select the most appropriate chart types and design visualizations that communicate insights effectively and support data-informed decision-making.
Moving from theory to practice, learners will use Power BI as their primary platform to build interactive reports and dashboards for workflow improvement. Learners will gain hands-on experience connecting to various data sources while defining relationships and measures. The curriculum also emphasizes essential data governance principles, ensuring proper documentation and secure access control in strict alignment with business rules and implementation planning. Additionally, the course integrates modern practices by teaching learners how to leverage appropriate AI tools to troubleshoot errors, enhance report functionality and streamline development workflows for responsible AI use.
Course Outcomes
By the end of this course, participants will be able to:
- apply core business intelligence reporting principles to the interpretation of business needs and to the design of reports and dashboards.
- select and design visualizations that map analytical questions to appropriate chart types, supporting accurate interpretation for business needs.
- build business intelligence reports in Power BI, connecting to the appropriate data, defining relationships and measures and creating interactive visualizations.
- apply principles of data governance that ensure proper documentation of report definitions and the appropriate setting of distribution, access and permissions in accordance with business rules and audience needs.
- leverage appropriate AI tools to troubleshoot errors and enhance reports to improve operational efficiency.
Course Format
This six-week course blends elements of asynchronous and synchronous components to provide learners with flexibility in project work, while also having face-to-face time with instructors and fellow learners via Zoom.
Each week, learners will:
- attend one 90-minute Zoom, during which students will participate in discussions and workshop their project with the instructor and peers
- complete three to four hours of assignments or project work
Learners will be graded based on completion of assessed assignments/projects.
Testimonials
Registering yourself with a credit card or U of M EFS number?
Select your preferred section and click Add to Cart.
Registering others or via other means (check, invoice, third-party credit card)?
Register using the Other Payment Type Form
Applies Toward the Following:
- Data Analytics Certificate : Required Courses