Description

Much of management involves maintaining the various functions of an existing business (e.g., its finances, operations and marketing). To succeed over time in a dynamic marketplace, however, managers also need to be involved in the creation of new businesses. Creating new businesses often requires a set of business skills that integrate and go beyond traditional business functions. This course covers a series of topics intended to help you better understand and participate in the process by which people discover, evaluate and exploit new business opportunities. The course will include attention to independent new ventures (where business creation is often referred to as “entrepreneurship”) and established firms (where the process is often called “corporate innovation”, or “intrapreneurship”).

Important Deadlines

Please see section details for:

• Enrollment deadline
• Grading option deadline
• Cancellation and refund deadlines

Waitlist Policy

Once all alumni seats have been filled, registrants will be placed on a waitlist in case another registrant drops. It is at the discretion of the CEMBA administration and faculty to add additional seats to an elective course to accommodate wait-listed alumni.

Attendance & Grading

Courses are four 4-hour sessions held on campus at the Carlson School of Management in the Executive Center. We prefer that alumni attend all four sessions and participate fully, as they will be in class with current students.

Alumni will not receive credit for the course, but will receive a certificate of professional development upon completion, if requested. Alumni can choose to audit the course or participate fully in assignments, resulting in a letter grade. You must alert the program office of your choice by the grading option deadline in section details. This grade is not subject to the 3.67 +/- .1 median aggregate and is not reflected on or as part of your official University of Minnesota academic transcript.

Miscellaneous

• Alumni should bring a laptop with them to class.
• Alumni must activate and use their UMN internet account, as this will be used for registration, Moodle log-in, communication from professors and wireless connection. If alumni do not have an active UMN internet account, they will have to create a guest account.
• Alumni will be given nameplates to utilize during class.
• Classes will be recorded and available for review.

For more Information

If you need help or have questions about this course, please contact Tiffany Meeks at 612-626-7476 or e-mail at tnmeeks@umn.edu.