Description

You've identified a specific innovation that you think you may want to commercialize. Now what?

This program applies the Lean Startup approach and Customer Discovery methods to specific innovations. You are strongly encouraged to participate in the Customer Discovery 101 Workshop before this course. External industry executives, as well as experts from the Office for Technology Commercialization, the UMN Libraries, and the Carlson School of Management will be available to help. Up to $1000 available to support customer discovery for academic teams. Lunch provided for participants.

You'll learn and apply the Lean LaunchPad customer development concepts promoted by the NSF I-Corps program. Successful completion of this program by academic teams or ventures with university-licensed technologies can lead to qualification for recommendation to the National I-Corps Teams program, which includes a $50,000 grant.

Location: Bruininks Hall 420B (not a hybrid course)

Next course starts June 6th.

Outline

Module 1: Product-Market Fit

Module 2: Customer Discovery

Module 3: Introduction to platform technology and FDA approval

Module 4: Pathway to Commercialization

Module 5: Market Assessment

Testimonials

“The MIN-CORPS class helped us organize our thoughts, come up with hypotheses, and go out there and test the waters. Even though we are at a very [early] stage of commercialization, we have a much clearer vision of where we need to go next.”

About MIN-Corps

With support from the National Science Foundation, MIN-Corps is a joint initiative of the College of Science and Engineering, the Office for Technology Commercialization, and the Carlson School of Management’s Gary S. Holmes Center for Entrepreneurship.